It stands for Frequently Asked Questions, and you'll find a link to it on virtually every company website you visit. There you'll find the same questions every other person in your situation asks over and over, along with many no one asks. It's supposed to be a convenient way to get answers when you need them.
The operative word is supposed.
From personal experience, I think a more appropriate name for these sections would be FUQ - Frequently Unanswered Questions. More times than not, they don't even come close to addressing the issue at hand.
In those instances, I'm made to go to the contact section, where I then have to spend time tracking down a phone number to reach a voicemail thread to find an extension to leave a message for the assistant of the person who might be able to answer my question. Right after they route my call through the customer service rep in Kuala Lumpur.
Or I could just let it go. But if you know anything about me, and really, if you've been following this blog for any amount of time you should know everything about me, you know letting things go just isn't in my wheelhouse.
Usually what winds up happening is I don't get an adequate answer—meaning the one I'm looking for—and then I sit my ever expanding derriere down at the laptop and fire off a Jeff Letter to the CEO of whatever company I'm having the dispute with.
To help you get your questions answered, and because I'm a giver, here's my FAQ section regarding Jeff Letters.
Should I send my letter email?
I don't usually send an email. When I have an issue I want the top dog to take seriously, in my experience a letter on my personal stationary, sent snail mail, with a Harry Potter postage stamp seems to have more heft and impact. Emails are easily ignored. CEOs like clean desktops, they don't want hard copy letters lying around. If you're out of Harry Potter stamps, use the Star Trek ones.
How do I know they'll give me the answer I want?
I always ask for the order. I don't leave it up to them how to resolve the situation. With full bluntness and tone that lets them know I mean business but isn't overly aggressive, I ask for what I want. That way they know what I'm expecting. Most of the time it works, and many times they'll even go above and beyond to make sure they keep your business.
What do I do after they've gotten back to me?
Once they've replied in a positive manner, and taken the action I've asked for, I make a point of sending a follow up letter thanking them. They get complaint letters all the time. Complimentary ones are a breath of fresh air for them, and will help get you remembered should you have to contact them again. Besides, in letters, as in life, manners count for a lot.
Does your personal website have an FAQ section?
As a matter of fact it doesn't. I use this blog to answer most of the questions I get.
What if I can't be bothered to follow your blog?
You don't really want to hear my answer to that.
