Exit strategy

This is the good part of freelance. And the bad part.

This week, I wrap up four months at the agency I was booked at for five. Whole other post.

Anyway, what it means is it's time to start planning my exit strategy, something I've done many times before. It's never the same routine, but it does involve many of the same components.

I'll begin by sending out a few emails. Then I'll graduate to a little dialing for dollars, you know, the personal touch. And of course, a little social network networking is always a good thing. This is what it looks like to me as Friday rapidly approaches.

Once Friday is past, I know from experience my priorities will shift, and my first week off will begin to look a little different.

First order of business will be a long overdue lunch with my great friend Carrie. Then, as long as everyone's working and I'm not, perhaps a matinee or two are in order, just to stay current. Of course, we all know Breaking Bad isn't going to binge itself again, so I'll have to - yes, have to - devote a few hours to that. If there's nothing else to do, I may read Siegel's book again. Then there's always all those things I was going to do over the Christmas break that still need tending to.

The way it usually goes is when I'm finally ready to tackle those odd jobs that've been piling up around the house, I'll get booked for a gig and have to put them on the back burner. Again.

Here's the thing: I'm not one of those people who goes crazy when they're not working. I can not work with the best of them. I put the call out to the universe, and so far it's always answered with fun, lucrative, challenging gigs and a vast selection...er...large number...um....wide variety....ok, a few great people to work with at each agency.

Of course, once the call to the universe is out, I hope I don't have to answer it at least until I'm done with Season 5.

The laws of freelance

In the same way there are laws of nature (gravity, motion, slow drivers when I'm in a hurry), there are also laws of freelance.

The most inevitable one is when it rains it pours.

In the past week, I've had no less than four inquiries about my availability - two directly from clients, and two from agencies.

That's the good news.

The bad news is all four are asking if I'm available to start working the first week in June. I know, it's a champagne problem to have.

But as nice as it is, another law of freelance is the gig ain't there until it's there. On the long list of things I can count on, like my kid's asking me for money, I know for a fact at least three of these jobs - or all of them - will not happen. Why? Well for one thing, asking about availability is not the same thing as being booked.

Jobs get pushed back all the time for a million reasons. It needs more research. The direction changes. The release date changes. The product changes. The need for freelancers changes. Any number of things can wish a job out to the cornfield.

So the only thing I can do is deal with what's on my plate at the moment for that first week of June, and say yes to all four. Because until someone books me, I'm available.

And if I'm not available when the job actually happens, then they'll either wait for me (yes, it's happened), or they'll move on to the next name on the list (happens all the time).

What I always hope is if I'm not available when someone calls, they at least ask me for the name of a writer they can call. I like being able to refer my friends and hopefully return some of the goodwill I've received many, many times over from my copywriting pals.

Now the waiting begins to see who, if any of them, get back to me.

In the meantime, if you want to have lunch or see a movie, guess what? I'm available.