Agency side. Client side.

If you’ve followed this blog any amount of time, first let me say thank you and I understand your disappointment.

For those that have in fact been following, you may already be aware I've gone client side and am no longer on the agency side of the table. In case you're not familiar with my job-hopping journey (pausing to laugh for using the word journey), here's a quick little recap.

Near the end of 2019, I left—and by left I mean was laid off in a 12-person sweep—from my cushy, high-paid, high-powered, impressively titled, glamorous job introducing a new luxury car brand to a grateful nation from the tony beachside offices of a Korean owned advertising agency that shall go unnamed.

Innocean.

You might also know that afterwards, I enjoyed six bliss-filled, worry-free months of freelance, matinees, lunches with friends, bingeing Breaking Bad (again), cutting down the stack of books on my bedside table (not reading them, just cutting them down), playing with my dogs and spending daylight hours with the family.

But while I was living the good life and cashing the freelance checks, come to find out this nasty little virus was making its deadly way around the globe. And suddenly every headline in the trades was screaming about layoffs and furloughs, cutting freelance budgets and dwindling product inventory as infection rates were rising.

It was at that point I decided maybe the smart play would be to park myself somewhere for a while until this covid thing blew over. You know, one day just disappeared like a miracle. Fuck Trump.

Anyway I knew I wasn’t ready to go back to an agency. And even if I had been, they weren’t hiring.

Coincidentally about this time, a friend of a friend I used to work with who had gone to a tech company mostly known for their printers, scanners, projectors and sports personality spokesperson, told me they were looking for a writer. Long story short—if that’s even possible at this point—I went, I interviewed, I charmed, I brought the funny and I got the gig. I’m assuming my friend got the referral fee.

Normally this is where I'd make the joke (again) about not naming the company, then I'd name the company. Comedy gold. But when I signed on with this tech company, in the slew of onboarding paperwork there was something about mentioning them in social media or a blog, and what else I'd have to say if I dropped their name. I really should read these things more thoroughly. And while I usually like to gamble, my Jedi instincts are telling me not to do it today. But I've given you enough to go on—you can figure it out.

Alright, against my better judgement here's one more clue: their first product was the EP-101, and every product after was considered the son of the EP-101. What do you need, a roadmap?

Anyway, here's what I've learned since being on the client side: she’s a whole other country. It’s like the United States and England. You know you’re both speaking the same language, yet there are still different ways of saying the same thing that are unique to the territory.

Agency: “I know it’s 10am but we need it by noon.”
Client side: “We’re already past the deadline. I can only give you 5 more days.”

Agency: “I’m going shopping after lunch. I’ll be back later.”
Client side: “Lunch is from noon to 1PM. If you’re taking a late lunch please let your manager know.”

Agency: “This is pretty edgy. Let’s see what happens.”
Client side: “Can you make it duller? (not the stupidest thing ever said to me, but still deserving of a post all its own—coming soon)

Agency: “Where did you get those ripped jeans – they’re rad!”
Client side: “We’re pleased to announce jean Fridays!” Please see the employee manual for specifics.

Agency: The creative director will never go for that.
Client side: "Tell creative we're changing it to read like this."

There are things I miss about being in an agency creative department. The flexible hours, the money, dressing like a 17-year old, the money, being with sharp, funny, talented, creative people all day every day, the money, and the sense of all of us being in the foxhole together and working as a single entity—not unlike the borg in Star Trek. And of course, the money.

But client side at my company—look at me talking like a team player—does have its advantages. For one thing, my job isn't at the mercy of a creative director who had a client meeting go south. Or a client's spouse who thinks their nephew could do it better. It also helps that we're a financially solid global technology company that's done very well even in the time of covid. In fact, we were designated an essential company because many of our products are designed for home office use, and made the transition to working at that new Ikea desk under your bedroom window easier.

So the bottom line is I'm glad I made the change. And while I have the occasional feeling of buyer's remorse and the grass is always greener, I see myself here for a long time, doing some pretty nice work with our cool spokesperson and a group of genuinely nice people.

Right up until the next time someone tells me to make it duller.

Rain on his parade

It's hard to get out of bed every day, knowing there's not a chance you'll escape the ginormous amount of monumental stupidity and ineptness being inflicted daily on our once great nation from the shithole president. Here's the latest: he wants a military parade.

Apparently Toys R Us didn't have life-size toy soldiers, so the fake president has decided to play with the real ones. Allegedly, his reason is so the American people can have the opportunity to show their appreciation for our men and women in the armed services. But back on earth, Mr. Liar Liar Pants On Fire isn't fooling anyone. We all know the real reason is so the military can show him their appreciation, salute Cadet Bone Spurs, and demonstrate their allegiance.

Maybe if just one Democrat had clapped at his state of the union address, even by mistake, we wouldn't be talking about this.

It's hard to imagine another reality-show-star-turned-politician whose ego is so big, and dick is so small, that he feels the only way to make himself feel better is by having tanks and missiles parading down Pennsylvania Avenue.

Of course, knowing what the liar-in-chief's definition of "very fine people" is, I'm sure he feels like he'd be in "good company" if he gets his way and squanders millions of taxpayer (which doesn't include him) dollars and resources on his parade. After all, it's not like that money could be used for anything else like, say, helping homeless veterans get off the streets.

His portrait, once color corrected for his skin tone which is not found in nature, would be perfectly at home in a rogues gallery of leaders who've had military parades. Besides the Charlie Chaplin impersonator at the top, look who else insisted (and in one case still insists) on having them:

In the unfortunate event this exercise in ego inflation comes to pass, which like all sane Americans I'm hoping it doesn't, I'm sure the real warriors, the brave men and women of our armed services, will approach it as professionally and effectively as they approach every mission. Which means as they march past the presidential viewing stand, they'll raise their right hands and salute the orange carpetbagger using all five fingers.

Though my guess is they'll be wanting to use just one.

I've always loved Nordstrom

Since this has been a stellar news day for Nordstrom, I decided to go back into the Rotation and Balance archives—all the way to May 2010—and repost an experience I had with them that's forever made me an advocate for the store as well as a regular customer.

Of course, the reason they're in the news today is that they've decided not to continue their business relationship with Ivanka Trump, which means they won't be carrying her merchandise. The reason is because it wasn't selling. Ivanka's dad, the so-called president and liar-in-chief, thinks it was a political move against him.

Here's a little lesson in economics and American capitalism, just in case he's taking a tweet break and having someone read this to him: if it sells, it stays. Simple as that.

The decision wasn't political, but it did coincidentally align with my political leanings. So naturally I was happy about it.

Anyway, I've always loved Nordstrom's, and this post will tell you why. They're an extraordinary store when it comes to customer service. For example, if you bought Ivanka Trump merchandise in the past, I'm sure they'll let you return it with or without a receipt.

You're welcome. And please to enjoy.

There are things in this world I admit I'll never understand. How deep the ocean is. The vastness of the universe. My income tax forms. And why every store can't offer the same extraordinary level of customer service as Nordstrom.

There's such a thing as going the extra step, and then there's going above and beyond above and beyond. Which is exactly what Nordstom's did for me.

If you know me at all, you know I practically live in black shirts. Specifically lightweight, black corduroy shirts from Nordstrom. These magnificent shirts are incredibly comfortable and amazingly versatile. They're equally at home whether the occasion is formal or casual. They save me a lot of decision making when it comes to what I'm going to wear - kind of like Jeff Goldblum's closet filled with all the same outfits in The Fly. (Point of fact: I'm much more careful going through the transponder).

But I digress.

When I first saw these shirts, it was love. So I bought four of them, thinking that would be plenty to last me. But the years take their toll, and the shirts became threadbare, torn, and faded. I admit I took them for granted. I always thought I'd just be able to hop over to Nordstrom and get some more.

Come to find out that wasn't the case.

When I couldn't find them in the store, I went online. They weren't there either. So I sent an email to a Nordstrom customer service person who replied they no longer carried the shirts and weren't planning on getting them in. I asked if they could special order them, and the answer was a polite no.

Here's the thing - "no" is not an answer I'm fond of taking. I decided to take my case higher up the Nordstrom food chain.

I got the name of a senior management person - let's call him Dave - who I thought might be a good person to talk to. After explaining my situation in an email to him, he said he'd see what he could do and get back to me.

Not only did he get back to me, he got back with the answer I was hoping for.

He said even though they didn't stock the shirts, there was a person in their product development department - let's call her Annie - who could make it happen. Annie figured out that they had enough of the material to make four sample shirts. They'd be made at the sample shop instead of on the line, dyed black, hand-stitched, and they'd be just like the original shirts.

Except custom ordered, hand-made and mine.

So the shirts will arrive this week. I'm forever grateful to Dave for his responsiveness, and Annie for her extraordinary efforts to insure I got the merchandise I was looking for. And to both of them for demonstrating that genuine customer service does still exist.

When you see me wearing one, you may not know it's one of the shirts that Nordstrom hand-made for me.

Don't worry. I'll tell you.

A way out

If you follow me on Facebook, you know what was once a snarky, funny, advertising-bashing feed has turned into one long, deservedly anti-Trump rant 24/7. In light of that, this post may surprise you with its sympathetic tone.

Here's what we all know: Mr. Trump never thought he was going to win the presidency, which was fine with him because he never really wanted the job. What he wanted was publicity and his name in the papers and broadcast news everyday. Then he was going to leverage his provable popularity into a favorable deal for a Trump Network, where one can only assume you'd be able to find reruns of man-crush Sean Hannity, and yet another reboot of the Odd Couple starring Ann Coulter and Rush Limbaugh (SPOILER ALERT: Limbaugh's the sloppy one).

I know the nation wants a way out, and doggone it, judging from how tired he looks and incoherent his thoughts seem to be, I bet Mr. Trump does too.

I'd like to suggest he write a resignation letter, a bold, unexpectedly honest letter to the Secretary of State—who is the person who accepts that letter—and the nation, and simply explain the situation.

And because I'm a giver at heart, I'd like to offer him this draft:

Dear Mr. Secretary of State,

Well, it's been a crazy few weeks. Certainly far more active in every sense than I would've expected. Executive orders, banning Muslims, repealing Obamacare, the protests. Frankly, I'm spent.

Here's the thing: I never wanted the job. I had the kind of life many people admired. Money, beautiful wife, children I like a great deal, my own building in mid-town Manhattan. Don't forget the jet—pretty nice rolling up to runway 25 Left and seeing that baby fueled and ready.

Anyway, the point is I'm tendering my resignation as President of the United States. I believe my biggest campaign promise of bringing the nation together has been done. Mission accomplished. Have you seen those protests? You tell me the last time people were united like that. You're welcome.

Effective immediately, Mike Pence will assume the office of President. Now, Pence is not the ideal man for the job, and let's face it—I'm a tough act to follow. But he knows how government works much better than I do, and he's less likely to launch the missiles over a disagreement. I can admit it, I've got a temper. I'm working on it.

Besides, I was never going to help my base anyway. Did they really think I cared if they had jobs or not? I mean, I could hire a few of them to pull weeds on the back nine at Mar-A-Lago, but that would still leave a lot of them needing jobs.

I know the mayhem I've caused. But it was a wild ride, no? And Pence will look like a hero just for not getting everyone killed. You're welcome Mike.

I also miss Melania. She never cared for D.C. very much, and I can't blame her. I want to be back at Trump Tower, tweeting without all these people telling me not to, and not causing havoc when I say what's on my mind. Which, as you know, is subject to change even within the same sentence.

Frankly, the longer I'm here the more I recognize two things. First, who needs the aggravation? And number two, Obama handled this much better than I can. He's smart, he's calm, he's well spoken. For a guy born in Kenya, you can't do better.

So that's it. United the people. Put America first. Got Alec Baldwin a steady gig. It's time to go back to private life. Johnny, fuel Trump One for take off. Moscow, then Manhattan.

It's been tremendous people, but we're done here. God bless me, and God bless the United States of America.

Although they won't need it nearly as much now that I'm gone.

Yours truly,
President the Donald

The midnight hour

It sounds like something out of science fiction, but sadly it's not. The Doomsday Clock.

The DC is a symbolic clock face kept by the Bulletin of Atomic Scientists that has the joyful job of counting down the minutes to a worldwide catastrophe. Events like that can be caused by more things than anyone's comfortable with.

At the top of the list is global nuclear war, but ever since 2007, climate change is also up there.

Currently, the clock is set at three minutes to midnight, where it's been for the last couple years. That's alarmingly close, considering way back in 1991 it was set at seventeen minutes to midnight, the furthest it's ever been since its inception. That was because the US and USSR had signed the Strategic Arms Reduction Treaty (START), and in December of that year the Soviet Union was dissolved along with much of the threat.

But as Bob Dylan said, the times they are a changin'.

Nowadays (I'm bringing that word back), seems like every country regardless of size either has or is working on developing a device. The world's an increasingly dangerous place. Sure, you could get hit by a car crossing the street, but at least you wouldn't take the other three billion people with you.

But just for fun, let's say, hypothetically, between the Science and Security Board's last meeting to set the clock and their next one, we elected a temper-mentally, judgmentally, thin-skinned, ignorant, vindictive, arrogant, stupid, childish, unqualified individual for President. Someone who has no control over what comes out of his mouth, and complete control of the nuclear arsenal.

It's a scary thought, right?

In a scenario like that, it's fair to assume the scientists might tick the clock forward a minute or two, since a President like that would definitely be, without putting too much hyperbole on it, a threat to our very existence.

For all our sakes, let's hope the big hand on the clock stays where it is, or even pray for some development that allows it to move backwards a few minutes.

Because while the clock itself is metaphorical, the danger is very real.

Annie was wrong

I don't know if you've heard, but tomorrow is the inauguration of the 45th President of the United States.

Unfortunately, much to the dismay of most of the civilized world, and over half and rising of voters here in America, it seems that in this election cycle, in what can only be described as a freak accident, Donald Trump will be sworn in to the highest, most powerful office in the world.

Let that sink in for a minute.

Tomorrow. That's when it all happens. I'm sorry, I want so much to share her optimism and believe Annie when she says the sun'll come out tomorrow. But I just can't find any reason to. In my heart I believe, as I imagine does every person burdened with conscious and a sense of right and wrong, that the sun won't come out tomorrow.

In fact, just the opposite.

I believe we're going to be plunged into an era of political and dictatorial darkness, where all the progress made over the last fifty or so years—certainly the last eight—will be reversed by the most mentally, intellectually, experientially, temperamentally, judgmentally and morally unqualified person to ever hold the office, along with his band of equally corrupt billionaire friends.

It's a con inside a sham inside a fraud.

The idea by his supporters that this narcissistic, money-grubbing, self-centered, thin-skinned, selfish, crass, tasteless, indecent, disgusting, offensive billionaire has any concern for them is the greatest trick of all time. But then you know what they say:

So while the sun may not come out tomorrow, protesters around the world will. I plan to join them, to be part of the resistance to the ugliness that already is the Trump administration.

With any luck, the next four years that start tomorrow will only seem like a couple months at best. And if we're really lucky, and congress and reasonable Republicans come to their senses, maybe that's all it will be.

That's when the sun'll come out again.

Enjoy the ride

If you only had seven days to live, what would you be doing right now? No really, I'm asking.

We're one week away from having the most mentally, intellectually, temperamentally, morally and experientially unqualified person inaugurated as President of the United States.

As you know, besides the big plane, freeway closings, a 24/7 kitchen and great seats at the Kennedy Center (well, maybe not this time), one of the perks of the job is he's the keeper of the nuclear codes, and can launch those suckers anytime he wants at anyone he wants completely unchecked.

He doesn't need congressional approval.

Doesn't have to consult with anyone.

He doesn't even need a witness in the room when he turns the key, or presses the button, or puts his hand on the scanner, or pulls the string or whatever the fuck he does to make it happen.

What could possibly go wrong?

Put the codes together with a thin-skinned, temperamental, vengeful, eighth-grade bully like the one we somehow find ourselves with, and soon every day is going to feel like the fourth of July. Or at least the last one will.

Just want to remind everyone, especially the people who voted for him, that your candidate is someone who's asked several times why, if we have nuclear weapons, can't we use them. It was explained to him each time he asked, but he still kept asking.

I'm not a scientist, but I know for a fact all the people who put on their "I'm with stupid" t-shirts, shitkicker shoes and hopped in their pickups to drive to the polling place and vote for him will vaporize just as quickly as the rest of us.

Maybe faster if you take the moonshine into consideration.

But don't let any of that worry you. In fact, let me give you the same advice about the incoming administration I'd give you about the Matterhorn at Disneyland.

Enjoy the ride. It won't last long.

Have the best 19 days ever!

Happy New Year! I think this one is going to be spectacularly great. I mean that. After all, it can't be any worse than 2016, amirite? Truth be told, I think 2017 will be the best year any of us can remember. All nineteen days of it.

I know, I can hear you saying, "But Jeff, aren't there 365 days in a year?" Well sure, in a normal year. But 2017 isn't going to be a normal year. For starters, our dipshit elect is going to be sworn in on January 20th. Which coincidentally, I believe, is the day the world as we know it will end.

We already know, and he confirms it on a daily basis, that he will be the most mentally, emotionally and morally unqualified person ever to hold the office of President of the United States. If anything good is going to happen before he gets us into a nuclear war with China, sinks the stock market, destroys the environment and makes the air unbreathable, it's going to happen in the first nineteen days of the year.

So my recommendation is live it up. Go to Vegas, fly to Paris, pour gas on the credit cards, kiss whoever's there at the moment, drive fast (I mean even faster), eat badly (I mean even worse) and get ready to go out with a big, fat, toothless, trailer-trash smile on your face.

And if for some odd, unexpected reason—a speedy impeachment (please, please, please) or an act of God (this is the prayer to answer)—he's removed from office quickly and we all manage to continue on with our lives, don't even give a second thought to the many acts of complete abandon, ribaldry and debasement you just committed.

Decency, truth or consequences for your actions won't be coming back for at least another fifty years.

Don't ask: Moving

You have to look closely to see it. This is a picture of me helping you move.

I know what you’re thinking: it looks like a couple on a tropical beach, enjoying a few beers and some special time together, far removed from all their cares. And yours.

Yes. What I said. Me helping you move.

I don’t know exactly when it happened, but at a certain age - maybe around 40 - I made the decision there were just certain things I wasn’t going to do anymore. Like help you move. In fact I decided I don’t have any friend I like well enough to help move.

So don't take it personally.

Sure, there was a time when renting a van or borrowing a friends pickup, dragging your stuff down the flight of stairs from your old place up the flight of stairs to your new place, and being rewarded with cheap pizza and beer at the end of it all sounded like a good time.

But that time has come and gone. Now it just sounds like lousy pizza, warm beer and a bad back.

I'll be happy for you and your new place, and I'd absolutely love to come over and see what you've done with it once you're moved in. Which actually should be pretty easy since there are over 25,000 moving companies in the United States.

It's just that now, I'm not one of them.

Look who's launching missiles at us

It. Is. ON!

In this corner, the impoverished, food deprived, medicine free, crazy-man-at-the-helm, third world country by any reasonable definition, the universally shunned nation of North Korea.

And in this corner, the most powerful nation ever on the face of the planet, leaders of the free world, the most technologically advanced military anywhere, the country that gave you Jersey Shore, Cop Rock and that Anthony Edwards show cancelled after three episodes, the proud, the brave, the star-spangly United States of America.

In case you haven’t heard, North Korea is doing what they’ve been doing the last 60 years. Threatening to launch a pre-emptive strike – this time nuclear - against the United States. The reason is because we, along with many other countries including their traditional ally China, have imposed sanctions against them that are unprecedented in their strictness.

And they’re cranky. You know how they get when they’re hungry.

Anyway, the sanctions are designed to get them to cease being bullies to South Korea and to have them dismantle their nuclear program. And now that their pal China's on board, they may feel the pain enough to actually negotiate even with all their posturing to the contrary.

But in case they're not kidding, and they are actually stupid enough to launch a missile at the west coast of the United States, I'm confident one of our missile interceptors - either land, submarine or air based - will knock it down before it even gets anywhere close.

I'm also sure that if that happens, within minutes this will be an "after" shot of North Korea.