Foam core. Account planners. Knit beanies. T-shirts with ironic sayings. Storyboards. Conference rooms. Ideas both great and wretched. Millennials. Broken printers. And, most importantly, food.
Agencies can come up short on the big idea, results, deadlines and insights. But one thing they're never wanting for is food.
It comes in all forms: leftovers from client and vendor meetings, food brought in for late night work (allegedly) sessions, donuts because someone felt breakfast is the most important meal. And when you work in an agency that has it's own café and barista, there are always snacks.
Snacks come in two forms: unhealthy, and the illusion of healthy. I prefer the illusion of healthy. For example today I had these. They're made with real fruit. They have 100% of my daily vitamin C requirement. Fat free. And gluten free, which means you can eat them in Los Angeles.
Right under the banner that reads Mixed Fruit is the disclaimer Natural and Artificial Fruit.
Well sure, but there's nothing artificial about the way these little gummy fruits taste.
I suppose if I was under oath I'd have to admit there are apples, bananas and those little Cutie tangerines on the counter next to the cookies, chips, candy and these "fruit mix" packs.
But then again, no one's under oath here.
