Cold truth

There are a lot of things I’ve forgotten as I’ve gotten older, not to mention a few I’d like to forget.

Like that spontaneous date I went on with a very attractive temp receptionist I met at an agency I was working at that shall go unnamed. Wells Rich Greene.

Because I thought it’d be an impressive thing to do, we drove the ninety-five miles from L.A. to Santa Barbara for dinner and back. Had I put a little more thought into it, I would've realized just how long a drive that is after a hard day's work, not to mention a whole lot of conversation to fill with someone you don’t know. And the Chart House in Malibu would've worked just as well and had me home a lot earlier.

Live and learn.

I might be getting off topic here. We were on things I’ve forgotten.

One of them is how to be sick.

Last week, for the first time in over two years, I got sick. Really sick. It wasn’t covid, although at first I wasn’t sure. My symptoms — runny nose, sneezing, coughing, aching, mild difficulty catching my breath — were right in line with the dreaded 'rona virus. But come to find out the months and months of masking, keeping my distance from people, tons of hand sanitizer and washing my hands more obsessively than Howard Hughes paid off. After home testing every day for the last five days, I had what I like to call a case of novid.

It wasn’t that nasty flu going around either. Although some symptoms were similar, the telltale flu fever never arrived. It was some killer cold/respiratory/bronchial thing that saw me and decided since my immune system hadn’t had a real workout in a couple years I was an easy target.

Anyway, not being able to focus on much more than breathing and trying to score two-point shots lobbing used Kleenex from my bed to the trash can, I did something I haven’t done in years: I called in sick.

Calling in sick when you’re working a 100% remote is a different experience. In the before days when I had to commute to an office, calling in sick meant sweet relief from having to get ready, fight traffic and slog through the day.

Now it meant I didn’t have to walk from my bed to my desk.

Speaking of getting older, here’s another thing I noticed: I don’t bounce back as quick as I used to. Colds, even bad ones, were always a 24 or 48 hour ordeal tops. As I’m writing this, I’m on my seventh day of it, although it does seem to be easing up.

In between watching The Social Network twice a day on HBO and the third season of Dead To Me and Neal Brennan's comedy special Blocks on Netflix, besides what being sick is like I remembered another thing I'd forgotten.

Business goes on without me.

And it’ll all be there when I get back.

Quarantine Canteen

When life hands you easily transmittable viral diseases that could potentially be pandemic and destroy life on earth as we know it, make lemonade. Alright, so that's not actually the saying but you get the gist.

Unless you've been hiding under a rock—and if you have been you're probably wondering where all the Republicans went (hint: they're in the senate)—you know there's a new threat in town. And its name is Coronavirus (Rap name: COVID-19).

Don't get the wrong idea: I don't want to minimize the impact of this very real outbreak. All of us should be reading and following precautions the CDC is suggesting:

Washing your hands like you're Howard Hughes.

Not touching our faces or anyone else's.

Fist and elbow bumping instead of shaking hands.

Using it as an excuse to stay home and binge shows on Netflix.

Sure the Coronavirus is going to be serious and alter our daily routine in ways we can't even imagine yet. It's the first pandemic for most of us. And you know what they say, you never forget your first. Still, I don't think it's all bad news. The way I look at it, one man's pandemic armageddon is another man's money-making opportunity.

Because there just aren't enough Rainforest Cafe's, Planet Hollywood's and Hard Rock Cafe's, I'm thinking what the world needs more of than anything else right now is a Coronavirus themed restaurant.

Presenting my idea for a pop-up called the Quarantine Canteen.

Hear me out. Much like the Breaking Bad Experience pop-up in L.A. a few months ago, the waitstaff will serve you in hazmat suits. If you order a shot at the bar, it'll be poured from a syringe. The only available beers will be Corona Extra, Corona Light, Corona Familiar and Corona Premier. Every booth will have a thick, plastic curtain to separate your party from the other diners. And TV's throughout the restaurant will be playing ER, Grey's Anatomy and General Hospital.

I don't have all the details yet, but I'll keep working on it. Just as soon as I shake this cough.

Pampered poodle

I've been accused - more than once - of being a pampered poodle. It's okay, I'm used to it. It doesn't exactly surprise me. I have a good idea where it comes from.

In fact, as I was getting my pedicure this afternoon, it dawned on me people who call me that, you know, the ones with long toenails and callused feet, may have a point.

There are several telltale signs that are dead giveaways. For instance I like going to the spa for a massage. My favorite spa happens to be the Canyon Ranch Spa at the Palazzo in Las Vegas. So it's a win-win-win right from the start.

When I don't feel like bending over to clip my toenails, or they start looking like I'm doing an uncanny Howard Hughes impression, I head down to the nail boutique for a pedicure. If it's on a day I can't find the clippers I'll get a paraffin wax manicure along with it. Can your hands ever be too smooth? I think not.

Besides, I do want them to look pretty while I'm typing all that copy.

Getting all gussied up isn't the only tell. When it comes to aluminum tubes going six-hundred miles an hour, I like to sit in the front of the plane. I prefer suites over regular hotel rooms, because as anyone who knows me will tell you, I like a big room. I do however enjoy looking at that retro, hipster barber shop I pass on the way to my salon.

One time I was holding hands with this girl (before I met my wife - you can all relax), and she said, "Wow. Your hands are so smooth. It's like you've never worked a day in your life."

I'm a copywriter. It's not exactly breaking rocks.

Anyway, occasionally budget and disposable income does become an obstacle. But like most people in advertising, I like a good challenge.

Like finding a cheaper nail salon.