Every one I own sets out to do the same thing: make my life better in some way. Unlike any other brand I own, Apple consistently makes good on the promise.
Ironically, the way I found out Steve Jobs had died today was while I was searching for information about Apple's newest release: the iPhone 4S. I went to the Apple site, and on the home page was the above image.
I know how silly it sounds, but it knocked the wind out of me. I've lost family members before. It feels the same.
It's not just the man, but the idea of the man that's so powerful. A visionary, often compared to people like Henry Ford and Ben Franklin. The kind of person that only comes along once in a lifetime. Regardless of what people who have accomplished much less with their lives and their companies will tell you, it's a valid comparison.
Tonight there'll be plenty of coverage of his passing, with smarter people than me paying tribute. I'm sure I'll be watching it all.
So, as I sit here writing this on my MacBook Pro, listening to iTunes, with my daughter watching Toy Story 3 in the other room and waiting for a call on my iPhone, I just wanted to say goodbye Steve.
Thank you for thinking different.