Tuesday, July 30, 2019

Company policy

The two pictures on this post are from actual advertising agency websites. The first describes who doesn't work there. The second describes who they don't want working there.

It’s a philosophical question really. Exactly how many assholes have to be working in an industry before companies are forced to advertise the fact they’re not welcome as employees?

Hospital websites don’t have to tell you they don’t want jerks working there. Neither do insurance company sites. Home appraiser websites. Restaurant websites. Virtually every industry and business assumes you take it for granted they don't want to hire insufferable, egomaniacal, argumentative, contrary jerks and assholes.

Except one. Advertising. Why do you suppose that is? Think for a second….got it? Okay, don’t make me say it.

Alright, I’ll say it. It’s because there are a lot of jerks and assholes working in advertising. (There are also a lot of immensely talented, brilliant, creative, kind, giving people too, but that's not who we're talking about in this post)

Despite all their efforts to keep them out—including garlic, crosses, a no MAGA hat policy and regular pest control service—jerks and assholes somehow seem to find their way into agencies.

I have a suspicion you, dear reader, might believe that somehow I'm directing my ire towards one department in particular.

Not at all.

The fact of the matter is that agency jerks and assholes are equal opportunity players and are department agnostic: they show up everywhere.

All you can do is recognize them for what they are, call them out on it as often as possible, then ignore them and just keep moving forward.

They don’t ever make it easy, and they have this inexplicable, frustrating and unfair talent for failing up. But if experience with these unpleasant individuals has taught me anything, it's that the best course of action in dealing with them is to stay professional no matter what, and not sink to their level.

Because you know who else doesn’t like jerks and assholes? Karma.

Monday, July 15, 2019

2019 Edition: The Con is on

I don't usually repost pieces on here. But it's the Comic Con time of year again, and I was going to write a post about going. Again. But then I reread this little gem and realized it said exactly what I wanted to say. Again. We don't have to re-invent the wheel each time out people. Let's just take tonight's post at face value, and enjoy the writing for what it is - an excuse not to think of something new to write. Wait? Did I say that out loud?

Don't say you haven't been warned. For four and a half days this week, my son and I will be living amongst 'em (well, actually we'll be living at the Hilton and walking amongst 'em, but no one's under oath here): the Stormtroopers, Wolverines, Lara Crofts, Jokers, Iron Men, Darth Vaders, Zombies, Batmen, Supermen and other assorted, costumed inhabitants of Comic Con.

As you can see here and here, this isn't the first time I've written about the Con. And it won't be the last.

Don't get the wrong idea. I'm not saying it's the only subject I'll post about for the next few days. But if you happen to notice my writing in the Thursday through Sunday posts have a nerdist, geekesque, maybe-I-ought-to-get-a-life, gee-he-sounds-REALLY-tired quality to them, then I've done my job and you'll know we're having a fine time.

For those who've never been - and really, like the Rolling Stones or Rick Perry trying to complete a sentence, it's something you need to see at least once in your life - please to enjoy this little taste of my next four days.

Welcome to my world.

Tuesday, July 2, 2019

I read the whole thing

I can't believe I was there for the whole thing. Well, not the whole thing. But a lot of it.

Let me back it up a bit. It's not often I'll start a book and read it cover to cover in one sitting. But I had a feeling that was going to happen with I Can't Believe I Lived The Whole Thing by my mentor, and the man who gave me my copywriting career, Howie Cohen.

As I've written before, you can blame it on him.

There are two reasons I got through the book faster than Brett Kavanaugh driving to a liquor store near closing time. First, if I can be honest, I wanted to see if my name was in it. Spoiler alert: it's not. Apparently I haven't had the impact on Howie's life that he's had on mine.

Whatever. We move on.

The other is I couldn't put it down.

As reads go, this is a great one. The true story of an advertising legend and Hall Of Famer—did I mention he gave me my start—Howie brings the mad men days of the business in New York to life in vivid, humorous and detailed fashion.

I didn't meet Howie until he moved to L.A. and I worked with him at Wells Rich Greene. I was witness to a lot of the stories he tells in the book. And the ones I wasn't I heard the first time straight from him. Like Mary Wells bringing him and partner Bob Pasqualina into her office, and in front of clients threatening to hang them out to dry for something impolitic they said in a New York Times interview. And I still use the line, "Please excuse the leather smell." when people get in my car.

It'll make sense when you read it.

Here's the thing: I've known Howie for two thirds of my life. His influence on my path cannot be overstated. I know a lot of people have worked with him, and they all like to claim him as their own. It's understandable, I do it too. But only because I'm entitled to because I knew him first.

His book captures the craziness, creativity, relationships, frustrations and rewards of the ad biz in a way only someone who has lived it at the top can. Whether you're in the business or not, it's a great story that'll have you laughing out loud and shaking your head there was actually a time like that.

Personally, I got to relive some of the best times of my professional life (stopping to laugh for using the word professional). As I was reading, I remembered stories Howie told me I hoped would be in the book, and they are. Moments I was there for—like another legend, Mary Wells, addressing the staff after the loss of the Jack In The Box account. And there are the personal battles Howie's fought and won that I never knew about. He reveals them with a disarming rawness and honesty.

Even though my name's not in the book, there are lots of other names that I know and have worked with. And while Howie and I have differing opinions on some of them, it's fun to read his take.

Howie's always had greatness about him, and he's as true to who he is as anyone I've ever known.

You can see it on every page.