Sunday, February 17, 2013

Out of site out of mind

Maybe it's because I'm a copywriter. Or because I have too much free time on my hands. Or because GoDaddy is so damn cheap. But like every other person in advertising, during the course of the day, whether I want them to or not, names for websites seem to keep popping into my mind.

I don't know how many I've registered or how much I've spent to do it over the years, but I've only actually built out one of them - my own that showcases my work.

It's like people who buy a gym membership the first of January and then never use it. I'm pretty sure this is how GoDaddy and Register.com make most of their money.

Of course there are the ones I own like Creepfactor, Shut That Kid Up and Well Placed Blame that I'm still hoping to do something with. But this year, I decided to let go of some of my URL baggage and let a few names I own expire.

So if you've been itching to start a site called AdZombies or Bad Ad Agency, I know for a fact the domain names are available.

I'm in a much more optimistic place than when I registered Career Go Boom, so it's now there for the taking.

There was the gift registry site Here's What I Want a couple friends and I were going to start. Turns out we didn't want it.

My friend Stephanie Birditt had a site called Stephopotamus, and I thought it was fun. So on a whim I registered Jeffopotamus. Had no idea what I was going to do with that one, which explains why it's gone now.

A couple years ago, our annual trip to the Hotel Del Coronado had more than a few things go wrong, so I was going to go after them with Hotel Del Hell - a site where everyone who'd ever had anything go wrong during their stay could vent.

But then they comped me a night, a dinner and a cabana and I felt better.

I suppose I'll keep registering names that occur to me in the hope that one day I'll actually do something with them.

Meanwhile, I wonder if goingbacktowatchmoretv.com is taken.

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